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The Endless Rewards of Ecommerce Personalization

Customizing your customer’s ecommerce experience to drive greater returns

Online retailers see significantly greater results across a broad spectrum of metrics when they personalize the shopping experience to each customer. Some experts even believe that retailers who fail to personalize will be unable to compete in the future marketplace. Just imagine if you could predict what consumers wanted to buy before they even knew themselves, and then put it in front of them. The rewards for ecommerce retailers who cater to their customers’ preferences and personalities go beyond more conversions and larger orders: it’s lifetime business. In this whitepaper you will discover:
  • Best Practices for collecting and processing customer data

  • Top challenges online retailers face while personalizing

  • Action Steps to take throughout the entire buying cycle
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